Topps Sports & Entertainment Company is a US-based company which originally started off in the business of confectionary toppings.
Subsequently, the company started conceptualizing and selling trading card games for kids obsessed with sports in North America and Europe.
In 2013, the company launched ‘Cricket Attax’ in India, the official trading card game of IPL.
The game allows players to collect cricketer cards, exchange them, and play selector-captain-player of their own private IPL dream teams.
The brand allows kids to directly control and own the game by deciding how many spinners to play, how many pacers, which batsman to open with, when to opt for power play etc. Hence, the creative idea of puppets was conceptualized
The 45 seconds film packs in all the action and entertainment kids and their parents are likely to witness during the 45 days of IPL.
The haunting track has been sung by the multi-talented Raghubir Yadav and the film has been directed by Sudip Bandyopadhyay.